Shine On
For those who may not know, August 7th is National Lighthouse Day and Searchlight Senior Services is acknowledging the historical, geographical and symbolic importance of lighthouses. Lighthouses are more than just a logo for Searchlight Senior Services, they serve as our founding principle when providing care to seniors.
There are close to fifty lighthouses in Massachusetts and five located along the South Shore alone. One of the first lighthouses was constructed on Little Brewster Island, Boston Harbor in 1716, predating the independence of the nation by sixty years. Decimated during the Revolutionary War, the role of the Little Brewster lighthouse was valued tremendously and in 1783 the lighthouse was reconstructed to provide safe travel once again; a perfect illustration of its importance. Lighthouses are an integral part of Massachusetts' identity that tend to capture the interest of many as they stand so tall with so much purpose, but beyond their nostalgia is their true mission, to aid those in need of safety.
Having the ability to admire these towering structures that are enriched with history, my appreciation for lighthouses has grown, as they mirror the Searchlight Senior Services core values. Lighthouses provide safety and offer assistance, the searchlight flashes in rotation, and hope is visible to those who need it the most.
New England lighthouses are a picturesque staple that capture a sense of awe, a towering practical pillar that illuminates through the sky on the clearest of nights or on the stormiest of evenings. A quality that is adjacent to our caregivers who care for your loved ones on their good days and bad.
If it wasn’t for our logo being a lighthouse we might not have acquired our first client who had a strong passion for all things nautical. After assisting our client Jim, we later found out that Jim’s ancestors were responsible for crafting many historical lighthouses on the coasts of Ireland and were a big part of the history of lighthouses globally.
We chose the lighthouse logo because of what it represents, it shines on at all times, whether it’s needed or not. What we didn’t expect was that the lighthouse would also serve as a personal reminder of the loving care we strive to provide.
Being a beacon of hope, serving the South Shore.